TY  - BOOK
AU  - Kitchen,Philip J.
AU  - Uzunoglu,Ebru
ED  - SpringerLink (Online service)
TI  - Integrated Communications in the Postmodern Era
SN  - 9781137388551
AV  - HD28-70 
U1  - 658 
PY  - 2015///
CY  - London
PB  - Palgrave Macmillan UK, Imprint: Palgrave Macmillan
KW  - Management
KW  - Industrial management
KW  - International business enterprises
KW  - Public relations
KW  - Economics
KW  - Management science
KW  - Leadership
KW  - Innovation/Technology Management
KW  - International Business
KW  - Corporate Communication/Public Relations
KW  - Economics, general
KW  - Business Strategy/Leadership
N2  - This book is readers who wish to develop their knowledge, insight, skills, and facility into integrated communications within the post-modern era, a topic of relevance everywhere, but particular apposite as the original conference was hosted in Turkey, a rapidly developing nation, and one enjoying significant growth in the global
UR  - https://s443-doi-org.br.lsproxy.net/10.1057/9781137388551
ER  -