Goerzen, A.

Networks and Location Organizing the Diversified Multinational Corporation for Value Creation / [electronic resource] : by A. Goerzen. - 1st ed. 2005. - XVI, 152 p. online resource.

Based on data from Japan, the book examines the combined effect of product, geographic, and network diversity on multinational enterprise performance. A new measure for geographic scope is developed, one that considers the related elements of international asset dispersion and country environment diversity. The book also introduces a new concept of network diversity, and examines how it is strategically linked to performance. Perhaps most importantly, the book is able to empirically and theoretically demonstrate that a larger, more diverse network of alliances is not necessarily a good idea. These are important findings, with far reaching implications for practice and theory.

9780230510258

10.1057/9780230510258 doi


Business enterprises-Finance.
International business enterprises.
International economics.
Business Finance.
International Business.
International Economics.

HG4001-4285

658.15