000 02257cam a22003617 4500
001 w22745
003 NBER
005 20211020105124.0
006 m o d
007 cr cnu||||||||
008 210910s2016 mau fo 000 0 eng d
100 1 _aDafny, Leemore.
245 1 0 _aWhen Discounts Raise Costs:
_bThe Effect of Copay Coupons on Generic Utilization /
_cLeemore Dafny, Christopher Ody, Matthew Schmitt.
260 _aCambridge, Mass.
_bNational Bureau of Economic Research
_c2016.
300 _a1 online resource:
_billustrations (black and white);
490 1 _aNBER working paper series
_vno. w22745
500 _aOctober 2016.
520 3 _aBranded pharmaceutical manufacturers frequently offer "copay coupons'" that insulate consumers from cost-sharing, thereby undermining insurers' ability to influence drug utilization. We study the impact of copay coupons on branded drugs first facing generic entry between 2007 and 2010. To overcome endogeneity concerns, we exploit cross-state and cross-consumer variation in coupon legality. We find that coupons increase branded sales by 60+ percent, entirely by reducing the sales of bioequivalent generics. During the five years following generic entry, we estimate that coupons increase total spending by $30 to $120 million per drug, or $700 million to $2.7 billion for our sample alone.
530 _aHardcopy version available to institutional subscribers
538 _aSystem requirements: Adobe [Acrobat] Reader required for PDF files.
538 _aMode of access: World Wide Web.
588 0 _aPrint version record
690 7 _aI11 - Analysis of Health Care Markets
_2Journal of Economic Literature class.
690 7 _aL40 - General
_2Journal of Economic Literature class.
690 7 _aL65 - Chemicals • Rubber • Drugs • Biotechnology • Plastics
_2Journal of Economic Literature class.
700 1 _aOdy, Christopher.
700 1 _aSchmitt, Matthew.
710 2 _aNational Bureau of Economic Research.
830 0 _aWorking Paper Series (National Bureau of Economic Research)
_vno. w22745.
856 4 0 _uhttps://www.nber.org/papers/w22745
856 _yAcceso en lĂ­nea al DOI
_uhttp://dx.doi.org/10.3386/w22745
942 _2ddc
_cW-PAPER
999 _c325377
_d283939